MIDDLETOWN, Pa. - Penn State Harrisburg Athletics has announced a new partnership with Opendorse, the leading Name, Image and Likeness (NIL) technology, data and service provider. As the first member of the United East Conference to partner with Opendorse, Penn State Harrisburg is making a commitment to equipping its student-athletes with the education and resources needed to succeed in the NIL era.


Through this partnership, Penn State Harrisburg student-athletes will gain access to a branded NIL Marketplace, giving fans and local businesses a direct and compliant way to connect with and support their favorite athletes. The partnership includes access to the Opendorse NIL Masterclass and Library, covering contracts, marketing, taxes, financial literacy and personal brand development through on-demand resources.


"On behalf of Penn State Harrisburg Athletics, we're excited to announce our partnership with Opendorse, a leader in NIL technology and services," said Rahsaan Carlton, Penn State Harrisburg Director of Athletics. "This collaboration enhances our commitment to supporting student-athletes by providing the tools and opportunities to grow their personal brands and maximize their NIL potential. It's another step forward in preparing our student-athletes for success both on and off the field."


Penn State Harrisburg joins a growing national network of Division III institutions investing in NIL as an essential part of the student-athlete experience. From recruiting and retention to long-term personal development, programs across all levels are recognizing that NIL support is no longer optional, it is a competitive necessity.


"Penn State Harrisburg is setting the tone for what NIL can look like in the United East Conference," said Jake Daugherty, Director, Collegiate Partnerships at Opendorse. "By combining a branded marketplace with best-in-class education and deal tools, they are giving student-athletes everything they need to build their brands, explore opportunities and engage with their community in a meaningful way."


About Opendorse
Opendorse is the technology, data, and service platform powering the Name, Image and Likeness (NIL) industry for colleges, collectives, consumers and commercial partners. More than 175,000 athlete influencers use Opendorse to build, promote and monetize their personal brands through the largest athlete media network.